PR for Your
Public Sector Projects

Effective & authentic PR with great results to promote your project or programme

MORE INFORMATION

If you would like further information about our PR Services for Public Sector projects please send us your details and we will be in touch shortly.

Inis Communications has a solid track record of achieving amazing results for public sector projects and programmes. .

We secured an overall audience reach of over 70 million for the award-winning Donegal Connect project, and media coverage worth over €268,000.
Donegal Connect
Donegal-Connect-stats
Key to this success was our national and international #LoveDonegal campaign, which increased audience reach from 7.5 million to over 33.5 million… in less than three weeks.
Donegal Connect Reach
Rural-Business-Day
Our #ruralbusiness day campaign for the Údaras na Gaeltachta-led EU Digi2Market programme trended at No 1 in Ireland. It secured an audience reach of over 2.86 million and more than trebled sign-ups to the programme.
rural-business-reach
So, we’re more than a safe pair of hands if you need some extra help with getting your message across to bigger audiences more effectively.
Public sector clients include
Donegal Co Co
failte-ireland
Derry City & Strabane District Council
Teagasc
údaras-na-gaeltachta
Westbic
Foyle-Port
HSE

6 Ways Our PR Can Help Your Project

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First of all, we create a customised PR Strategy for your project, working closely with you and the project team.

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Then we develop a clear and detailed step-by-step Action Plan, organising tasks into a simple schedule. This helps ensure your PR campaign is fully implemented and delivered on time.

3

Then we start work on key marketing content such as new or revised pages for your website, which cover the key message you want to communicate.

4

We roll out a media campaign using expertly crafted news releases and our wide network of media contacts. We support this media work with a social media campaign plan to extend your online reach.

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We can also provide graphics, videos and e.g. online project toolkits, which can be shared with project partners and other stakeholderss who may want to support you.

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Finally, we measure the success of your campaign using Key Performance Indicators (KPIs) like audience reach, web traffic, social media engagement, and the monetary value of the campaign.

Inis Communications has been helping legal, accounting, HR, engineering, architectural and other professional services to raise their profile effectively for over 12 years.

Check out our Case Studies to see the results we gain for our clients.

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A Strategic Approach

Start with a PR Strategy, so you’re clear about where you want to take your business. This gives you a powerful marketing resource.

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Website Content

Quality website content communicates clearer messages. It also boosts your rankings on Google and other search engines.

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Better Media Coverage

Good PR is a more authentic way to communicate key messages than ads. Our quality news releases & effective PR will secure coverage way in excess of the cost.

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Social Media

Using social media platforms strategically can raise your business profile. It also promotes key selling messages from your website, and drives more traffic there.

Inis Communications director Trish Hegarty is an ex BBC and Irish Times journalist with over 16 years’ experience in PR & Communications.

Trish helps you take a strategic and practical approach to reaching more potential clients via online and traditional media.

She also offers communications support and training in key areas such as public speaking, presentations, crisis management and reputation management.

We engaged Inis Communications to work on the Donegal Connect project in 2019 – primarily on the PR and Marketing but also the overall project management. I found Trish an extremely positive person to work with, full of ideas and innovations and excellent on delivery and achieving results. The figures achieved online for the project through Trish were unbelievable.
Michael Tunney

Chief Executive, Donegal Local Enterprise Office

It was a pleasure to work with Trish Hegarty recently on this European funded project. The professionalism, methodology and implementation were excellent and above the scope of work agreed. Relative to expectations, the engagement with Trish exceeded sign-ups targets by over 100%, secured €37,000 worth of media coverage and had a total campaign reach of over 6 million. Our #ruralbusiness day campaign on social media had a Reach of over 2.8m in January ’22 alone and #ruralbusiness day trended at No 1 in Ireland . I would have no hesitation in recommending Trish for a marketing or communications campaign.
Sean O Coisdealbha

Regional Manager, Udaras na Gaeltachta

Use our unique Inis PR Toolkit to help create your PR campaigns

We believe PR is a core component of an effective business marketing strategy, if you are serious about growing your business. Our online Toolkit aims to make PR an accessable ‘must-have’ instead of a costly luxury.

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PR Toolkit

Client Stories
Digi2market-case-study

Digi2Market

donegal-connect

Donegal Connect

Public Sector News

PR tips and news from our blog:

Would you like more info on the services we provide for Professional Services?