PR for
Professional Services

Using good PR to promote your practice in an authentic and organic way to grow your client base

MORE INFORMATION

If you would like further information about our PR Services for Professional Services please send us your details and we will be in touch shortly.

Inis Communications Professional Services

Is your professional practice struggling to maintain or boost your online presence in this post-Covid world?

Perhaps you lack the time or in-house skills to ensure your website and social media are getting the right messages across to potential new clients.

But as a professional practice, you need to ensure your marketing is delivered in a carefully crafted and authentic way.

Then NOW is the time to start using PR for online and traditional media to grow your practice.

How PR can help your practice

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PR is about marketing your practice through the media and online via your website & social media.

Public Relations is NOT just for celebrities, political spin doctors & large corporates

PR is a cost effective, organic and authentic way to reach your target audiences

It delivers measurable results in terms of audiences reached and value for money

Inis Communications has been helping legal, accounting, HR, engineering, architectural and other professional services to raise their profile effectively for over 12 years.

Check out our Case Studies to see the results we gain for our clients.

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A Strategic Approach

Start with a PR Strategy, so you’re clear about where you want to take your business. This gives you a powerful marketing resource.

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Website Content

Quality website content communicates clearer messages. It also boosts your rankings on Google and other search engines.

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Better Media Coverage

Good PR is a more authentic way to communicate key messages than ads. Our quality news releases & effective PR will secure coverage way in excess of the cost.

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Social Media

Using social media platforms strategically can raise your business profile. It also promotes key selling messages from your website, and drives more traffic there.

Inis Communications director Trish Hegarty is an ex BBC and Irish Times journalist with over 16 years’ experience in PR & Communications.

Trish helps you take a strategic and practical approach to reaching more potential clients via online and traditional media.

She also offers communications support and training in key areas such as public speaking, presentations, crisis management and reputation management.

Trish is a down to earth, no nonsense person, who has a great ability to understand me, my business and my plans for it. She is a true professional with a positive attitude and a high level of integrity which I value very much.

Deirdre Burke

Partner, Orpen Franks (inc Burke Legal)

Trish Hegarty understood our vision for AccountantOnline from the start and Inis Communications have been instrumental in helping us grow our business. Their knowledge of social platforms and marketing is excellent. The company is professional and the quality of work is of the highest standard.
Larissa Feeney

CEO & Founder, Accountant Online

Use our unique PR Toolkit to help create your PR campaigns

Innovating online with you to develop the right public relations strategy to boost business growth.

Our online PR toolkit is a great way to try using public relations for the first time. It's easy to access, and has a  transparent pricing structure - so no nasty surprises. And it's not just a set of templates for you to fill in. We collaborate closely with you, sharing our years of experience & expertise, to shape the right approach for your PR.

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View our PR Toolkit

Client Stories
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Accountant Online

Using PR To Boost Growth For This Irish Business Success Story.

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Orpen Franks

Web & Communications Support To A Leading Dublin Legal Practice.

How We Use Our Tookit to Help Your Business
– One Example:

Our client wanted to promote her innovative new professional service to wider audiences in order to grow the business. But she had a limited budget and no in-house expertise in marketing or public relations.

Here’s how we used some of our Toolkit modules, alongside additional PR support services, to help her:

Inis Communications started by working with her to draw up a PR Strategy,, which reflected both her ambitions and her capacity to deliver it.
Then we created a practical PR Action Plan so she had clear steps to follow to implement the strategy. We also provided lots of support to help her deliver the PR Strategy.
We found her the ideal graphic designer to create a logo and branding for the new professional service.
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A strong online presence was vital for the practice’s success. So, we created a Website Brief so she could redevelop her site to match the needs of her new service. After this, we helped secure affordable quotes from suitable web developers. We helped manage the development of the site and provided quality editorial content for it.
We managed the practice’s social media accounts to broaden their reach online.
We ran some PR for her, starting with some low-cost but high-value regional publicity. This reached combined audiences of over 309,400 in the space of just one month. The campaign secured radio and newspaper coverage with a PR value of over €32,000.
Over the following two years, we provided external PR support until the practice was big enough to hire internal expertise. PR is a great way to get your business to the next level!

Professional Services News

PR tips and news from our blog:

Would you like more info on the services we provide for Professional Practices?