Training

At Inis Communications, we have years of experience in providing training for a wide range of clients across a mix business, community and voluntary organisations. The emphasis is on a practical, common-sense and needs-based approach which engages participants and provides them with the actual skills they need, rather than on 1-way communication which talks down to them and may nto always be relevant.

We use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Social MediaDigital/Online ContentPR TrainingMedia TrainingCommunications Training

Using social media has 3 main benefits for your business or organisation:

Social media Training Donegal1. It can increase traffic to your website

2. You can grow your audience online through social media activity

3. You can engage directly with your audience

But many businesses struggle to know what to say on their social media platforms, and to keep up with the level of social media posting required to grow and sustain online audiences. To address these needs, Inis Communications has developed our own specialist training courses and customised templates to help you plan and implement a more effective social media strategy. Our training is customised to your business needs and delivered in-house and covers:

  • How to produce better social media content: content planning; key messages, issues and interests you should focus on, creating a Content Template that will act as your guide and help you to attract your audience and drive more traffic to your website.
  • Writing social media posts: using the correct writing style to match your business, what to post about; creating news of interest to your customers and potential customers; harnessing the opportunities from breaking news; using images and graphics.
  • Growing your audience: who to follow, increasing your own following, engaging with your audience.
  • How to save time on social media posting: posting and scheduling tips and tools for your staff team.

At Inis Communications, we use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Half day courses – From €500
Full-day courses – From €750

For enquiries, call 086 1740057 or email info@iniscommunications.com

Most businesses today have a website and a social media presence on e.g. Facebook, Twitter or LinkedIn.

But are you making the most from your online presence? Ask yourself the following questions:

1. Does the content and quality of our online business presence really reflect the key messages we want our customers and potential customers to get?

2. Are we using social media properly to drive more traffic to our website?

3. Do we add fresh new content to our site on a regular basis?

The truth is that you may not be making the most of your website and social media presence if you don’t have the right skills. To tackle this ongoing need, we have designed a course to help businesses improve the content and quality of all their Digital Content – website, online publicity materials, social media and newsletters. When you think what you invest in creating a website, it makes sense to ensure you get value for money by making sure the content is saying what it should.

This course covers:

  • How to produce your own business blog: Creating your own blog schedule, tips on writing your blogs;
  • Creating News for your website: What makes News? Promoting your business and staff achievements; How to write good news copy; reacting to and harnessing breaking news opportunities;
  • Improving your Services/Products pages: Breaking up copy into bite-sized chunks; highlighting key messages; copy writing and editing;
  • Using social media to drive traffic to your website (see more on Social Media Training)

At Inis Communications, we use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Half day courses – From €500
Full-day courses – From €750

For enquiries, call 086 1740057 or email info@iniscommunications.com.

Not every business can afford their own PR staff or consultancy service, but this can leave you with a major skills gap.


1. Do you need a higher public and media profile for your business?

2. Is it time to take a strategic approach to publicising your business more effectively?

3. Do you have staff who would have the time and interest to take on this work but lack the specific skills and training?

4. Do you find it hard to find the right training courses to meet your business PR needs?

If these issues sound all too familiar, then we have the solution for you. We offer customised in-house PR training to enhance staff skills, so they can plan and deliver your own PR.

The course covers:

  • creating PR Strategies and Action Plans
  • preparing and issuing news releases
  • developing and maintaining good media relations
  • dealing with print, online and broadcast media
  • Using social media as online PR (see more on Social Media Training)

At Inis Communications, we use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Half day courses – From €500
Full-day courses – From €750

For enquiries, call 086 1740057 or email info@iniscommunications.com.

No matter how well you know your business and how much you want to make the most of media opportunities when they arise, doing media interviews can be daunting.


The main concerns people have include:

1. What questions will I be asked and will I be able to answer them?

2. Will I be able to get our key selling messages across in a way that sounds natural?

3. Should we accept all interview requests or how do we choose the right ones?

It’s natural – and justified! – to have concerns about dealing with media interviews. If they aren’t handled properly, they can do your business or organisation more harm than good. That’s why we have developed our own programme of customised media training, which can be delivered on a one-to-one or group training basis.

This course will teach you how the media works, how to do better interviews and how to use interviews to promote your key selling messages.

Courses are customised to your specific needs and level of experience and cover:

  • How the media works
  • The role of the interview in the news gathering process
  • Why you might be asked to do an interview and what you need to know first
  • Broadcast and newspaper interview skills for an organisation’s key spokesperson, including one-to-one training and crisis management interview preparation.
  • Practical broadcast interview exercises in-studio based on customised scenarios
  • Feedback and appraisal

At Inis Communications, we use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Half day courses – From €500
Full-day courses – From €750

For enquiries, call 086 1740057 or email info@iniscommunications.com.

Every business or organisation has a wide range of internal and external communications needs, and it can be hard to find training courses which are tailored to suit these exact needs.


1. Do you need to improve the way meetings are organised and run so that they proceed more smoothly and lead to more effective follow-up?

2. Do you want to take a more strategic approach to the way you plan and implement communications across your business?

3. Are you interested in enhancing communication skills of your frontline staff?

Inis Communications offers a wide range of customised in-house training to help you meet the general communications challenges involved in your business or organisation:

  • Running effective meetings: Getting the agenda right; sticking to the agenda; how to chair meetings effectively and fairly, dealing with overly dominant or shy participants; making decisions; following up on tasks and schedules. Includes role-play exercises.
  • Better communications for frontline customer service staff: improving phone and email communication; enhancing writing skills; listening to and understanding what the customer is saying. Includes practical exercises.
  • Communications Planning and Strategy: creating a Strategy which addresses your needs; developing an Action Plan to ensure it is implemented across your business.

At Inis Communications, we use a mix of training techniques to make our courses more effective and enjoyable, with a strong emphasis on discussion-based learning and practical exercises. We also ensure that you take away some practical tools to use for the future.

Half day courses – From €500
Full-day courses – From €750

For enquiries, call 086 1740057 or email info@iniscommunications.com.

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